{"id":33047,"date":"2020-08-24T13:17:30","date_gmt":"2020-08-24T13:17:30","guid":{"rendered":"https:\/\/www.zupp.be\/?post_type=project&#038;p=33047"},"modified":"2020-09-07T11:01:11","modified_gmt":"2020-09-07T11:01:11","slug":"blm-genk","status":"publish","type":"project","link":"https:\/\/www.zupp.be\/en\/project\/blm-genk\/","title":{"rendered":"BLM Genk"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; admin_label=&#8221;Header&#8221; _builder_version=&#8221;4.6.0&#8243; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_start=&#8221;rgba(74,47,141,0.77)&#8221; background_color_gradient_end=&#8221;rgba(122,30,90,0.81)&#8221; background_color_gradient_type=&#8221;radial&#8221; background_color_gradient_overlays_image=&#8221;on&#8221; background_image=&#8221;https:\/\/www.zupp.be\/wp-content\/uploads\/BLM_Genk-branding-03.jpg&#8221; background_position=&#8221;center_right&#8221; custom_padding=&#8221;||220px||false|false&#8221; custom_padding_tablet=&#8221;||220px||false|false&#8221; custom_padding_phone=&#8221;||200px||false|false&#8221; locked=&#8221;off&#8221;][et_pb_row _builder_version=&#8221;4.5.6&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_text _builder_version=&#8221;4.5.7&#8243; header_font=&#8221;Poppins|700|||||||&#8221; header_text_color=&#8221;#ffffff&#8221; header_font_size=&#8221;4vw&#8221; header_letter_spacing=&#8221;1pt&#8221; header_line_height=&#8221;1.5em&#8221; background_layout=&#8221;dark&#8221; custom_margin_tablet=&#8221;20%||20%||false|false&#8221; custom_margin_phone=&#8221;20%||-40%||false|false&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; custom_padding=&#8221;||||false|false&#8221; header_font_size_tablet=&#8221;42px&#8221; header_font_size_phone=&#8221;36px&#8221; header_font_size_last_edited=&#8221;on|desktop&#8221;]<\/p>\n<h1>BLM Genk<\/h1>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Overview&#8221; _builder_version=&#8221;4.4.8&#8243; locked=&#8221;off&#8221;][et_pb_row column_structure=&#8221;1_2,1_4,1_4&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; _builder_version=&#8221;4.5.6&#8243; background_color=&#8221;#ffffff&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;100%&#8221; width_last_edited=&#8221;on|phone&#8221; custom_margin=&#8221;-220px||||false|false&#8221; custom_padding=&#8221;0px||0px||true|false&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.5.6&#8243; custom_padding=&#8221;50px||50px|50px|true|false&#8221; custom_padding_tablet=&#8221;40px|30px|40px|30px|true|true&#8221; custom_padding_phone=&#8221;40px|25px||65px|false|false&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221;][et_pb_text _builder_version=&#8221;4.6.0&#8243; text_font=&#8221;Poppins|300|||||||&#8221; text_text_color=&#8221;#515151&#8243; text_font_size=&#8221;11pt&#8221; text_letter_spacing=&#8221;0.3pt&#8221; text_line_height=&#8221;1.8em&#8221; header_4_font=&#8221;Poppins|||on|||||&#8221; header_4_text_color=&#8221;#7a1e5a&#8221; header_4_font_size=&#8221;12pt&#8221; header_4_letter_spacing=&#8221;2pt&#8221; header_4_line_height=&#8221;2em&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;|50px|||false|false&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h4>Project dEscription<\/h4>\n<p>BLM Genk was looking to revitalize their identity with a vibrant and powerful brand. At Zupp, we worked closely with the BLM communications team to create a simple yet effective website with an easy-to-use and easy-to-learn CMS platform.<br \/>\n<a title=\"SCAR.F website\" href=\"http:\/\/www.blmgenk.be\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"text-decoration: underline;\">Visit www.blmgenk.be<\/span><\/a>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.5.6&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#7a1e5a&#8221; custom_padding=&#8221;50px|55px|50px|55px|true|true&#8221; custom_padding_tablet=&#8221;|60px||60px|true|true&#8221; custom_padding_phone=&#8221;50px|80px|0px|80px|false|true&#8221; custom_padding_last_edited=&#8221;on|phone&#8221;][et_pb_text _builder_version=&#8221;4.5.7&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Poppins|300|||||||&#8221; text_text_color=&#8221;#ffffff&#8221; text_font_size=&#8221;11pt&#8221; text_letter_spacing=&#8221;0.3pt&#8221; text_line_height=&#8221;1.8em&#8221; header_3_font=&#8221;Poppins|||on|||||&#8221; header_3_text_color=&#8221;#ffffff&#8221; header_3_font_size=&#8221;12pt&#8221; header_3_letter_spacing=&#8221;2pt&#8221; header_3_line_height=&#8221;2em&#8221; background_color=&#8221;rgba(0,0,0,0)&#8221; custom_margin=&#8221;||||false|false&#8221;]<\/p>\n<h3>Services<\/h3>\n<ul>\n<li>Website Design<\/li>\n<li>Website Development<\/li>\n<li><span style=\"font-size: 14.6667px; letter-spacing: 0.3pt;\">Branding<\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.5.6&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#7a1e5a&#8221; custom_padding=&#8221;50px|35px|50px|35px|true|true&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;40px|80px|40px|80px|true|true&#8221; custom_padding_last_edited=&#8221;on|phone&#8221;][et_pb_text _builder_version=&#8221;4.5.7&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Poppins|300|||||||&#8221; text_text_color=&#8221;#ffffff&#8221; text_font_size=&#8221;11pt&#8221; text_letter_spacing=&#8221;0.3pt&#8221; text_line_height=&#8221;1.8em&#8221; header_3_font=&#8221;Poppins|||on|||||&#8221; header_3_text_color=&#8221;#ffffff&#8221; header_3_font_size=&#8221;12pt&#8221; header_3_letter_spacing=&#8221;2pt&#8221; header_3_line_height=&#8221;2em&#8221; background_color=&#8221;rgba(0,0,0,0)&#8221; custom_margin=&#8221;||||false|false&#8221;]<\/p>\n<h3>Deliverables<\/h3>\n<ul>\n<li><span>Digital Content Training<\/span><\/li>\n<li><span>CMS Development<\/span><\/li>\n<li><span style=\"font-size: 14.6667px; letter-spacing: 0.3pt;\">Brand identity design<\/span><\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Details&#8221; _builder_version=&#8221;4.5.6&#8243; custom_padding=&#8221;5vh||5vh||true|false&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_image src=&#8221;https:\/\/www.zupp.be\/wp-content\/uploads\/renovation-51-1.png&#8221; title_text=&#8221;logo BLM keuze 01&#8243; src_tablet=&#8221;&#8221; src_phone=&#8221;&#8221; src_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.6.0&#8243; background_image=&#8221;https:\/\/www.zupp.be\/wp-content\/uploads\/logo-BLM-ONTWERP-5.jpg&#8221; background_position=&#8221;top_center&#8221; module_alignment=&#8221;center&#8221; min_height=&#8221;100px&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;350px||||false|false&#8221; hover_enabled=&#8221;0&#8243; background_last_edited=&#8221;on|phone&#8221; background_size_tablet=&#8221;contain&#8221; background_size_phone=&#8221;contain&#8221; background_position_tablet=&#8221;center&#8221; background_position_phone=&#8221;center_right&#8221; sticky_enabled=&#8221;0&#8243;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_text _builder_version=&#8221;4.5.6&#8243; header_2_font=&#8221;Poppins|700|||||||&#8221; header_2_text_color=&#8221;#000000&#8243; header_2_font_size=&#8221;30pt&#8221; header_2_letter_spacing=&#8221;0.5pt&#8221; header_2_line_height=&#8221;1.5em&#8221; header_2_font_size_tablet=&#8221;32px&#8221; header_2_font_size_phone=&#8221;22px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; locked=&#8221;off&#8221;]<\/p>\n<h2>Branding<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.6.0&#8243; text_font=&#8221;Poppins|300|||||||&#8221; text_font_size=&#8221;12pt&#8221; text_letter_spacing=&#8221;0.3pt&#8221; text_line_height=&#8221;1.8em&#8221; hover_enabled=&#8221;0&#8243; locked=&#8221;off&#8221; sticky_enabled=&#8221;0&#8243;]BLM Genk reaches a wide audience and wished to completely change their previous approach. We created a clear and colorful visual identity together from scratch. <\/p>\n<p>Our designs were aligned in all areas of use, on their online content but also on BLM&#8217;s main anchor point, their service vehicles.[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.5.7&#8243;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_text _builder_version=&#8221;4.6.0&#8243; header_2_font=&#8221;Poppins|700|||||||&#8221; header_2_text_color=&#8221;#000000&#8243; header_2_font_size=&#8221;30pt&#8221; header_2_letter_spacing=&#8221;0.5pt&#8221; header_2_line_height=&#8221;1.5em&#8221; header_2_font_size_tablet=&#8221;32px&#8221; header_2_font_size_phone=&#8221;22px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; locked=&#8221;off&#8221;]<\/p>\n<h2>Webbuilding<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.6.0&#8243; text_font=&#8221;Poppins|300|||||||&#8221; text_font_size=&#8221;12pt&#8221; text_letter_spacing=&#8221;0.3pt&#8221; text_line_height=&#8221;1.8em&#8221; hover_enabled=&#8221;0&#8243; locked=&#8221;off&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p>The core focus of the website was the ease of editing and adding your own content. The CMS system, based on a solid Drupal platform &amp; supported by the custom Sycro builder, ensured that different people can efficiently work on content at the same time.<\/p>\n<p>The BLM team was given a customised training on strategy and editorial flows for creating online content, for all back-end team members.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.4.8&#8243;][et_pb_image src=&#8221;https:\/\/www.zupp.be\/wp-content\/uploads\/renovation-51-1.png&#8221; title_text=&#8221;BLMGenk-website-01&#8243; _builder_version=&#8221;4.6.0&#8243; background_image=&#8221;https:\/\/www.zupp.be\/wp-content\/uploads\/BLMGenk-website-01.jpg&#8221; background_position=&#8221;top_center&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;350px||||false|false&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Pages&#8221; _builder_version=&#8221;4.5.6&#8243; custom_padding=&#8221;54px|0px|54px|0px|false|false&#8221;][et_pb_row use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.6.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#7a1e5a&#8221; width=&#8221;100%&#8221; max_width=&#8221;2000px&#8221; max_width_tablet=&#8221;&#8221; max_width_phone=&#8221;&#8221; max_width_last_edited=&#8221;on|phone&#8221; min_height=&#8221;1000px&#8221; height=&#8221;100px&#8221; max_height=&#8221;997px&#8221; custom_margin=&#8221;0vw|0px|0vw|0px|true|true&#8221; custom_padding=&#8221;50px|45px|50px|45px|true|true&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;|30px||30px|false|true&#8221; module_alignment_tablet=&#8221;&#8221; module_alignment_phone=&#8221;center&#8221; module_alignment_last_edited=&#8221;on|phone&#8221; global_module=&#8221;33012&#8243; saved_tabs=&#8221;all&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.5.7&#8243; _module_preset=&#8221;default&#8221;][et_pb_filterable_portfolio fullwidth=&#8221;off&#8221; posts_number=&#8221;8&#8243; include_categories=&#8221;80,81,82,83,84&#8243; zoom_icon_color=&#8221;#ffffff&#8221; hover_overlay_color=&#8221;#4a2f8d&#8221; hover_icon=&#8221;%%28%%&#8221; _builder_version=&#8221;4.6.0&#8243; _module_preset=&#8221;default&#8221; title_font=&#8221;Poppins|700|||||||&#8221; title_text_color=&#8221;#ffffff&#8221; title_font_size=&#8221;15pt&#8221; title_letter_spacing=&#8221;0.5pt&#8221; title_line_height=&#8221;1.8em&#8221; filter_font=&#8221;Poppins|300|||||||&#8221; filter_text_color=&#8221;#7a1e5a&#8221; filter_font_size=&#8221;10pt&#8221; filter_letter_spacing=&#8221;0.3pt&#8221; filter_line_height=&#8221;1.8em&#8221; caption_font=&#8221;Poppins|300||on|||||&#8221; caption_text_align=&#8221;left&#8221; caption_text_color=&#8221;#ffffff&#8221; caption_font_size=&#8221;9pt&#8221; caption_letter_spacing=&#8221;1.1pt&#8221; pagination_font=&#8221;Poppins||||||||&#8221; pagination_text_color=&#8221;#e09900&#8243; background_color=&#8221;rgba(0,0,0,0)&#8221; module_alignment=&#8221;center&#8221; custom_padding=&#8221;|0px||0px|true|true&#8221; filter_font_size_tablet=&#8221;&#8221; filter_font_size_phone=&#8221;13px&#8221; filter_font_size_last_edited=&#8221;on|phone&#8221; background_last_edited=&#8221;on|desktop&#8221; border_radii_image=&#8221;on|5px|5px|5px|5px&#8221; border_color_all_image=&#8221;#ffffff&#8221; box_shadow_style_image=&#8221;preset2&#8243;][\/et_pb_filterable_portfolio][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>BLM GenkProject dEscription BLM Genk was looking to revitalize their identity with a vibrant and powerful brand. At Zupp, we worked closely with the BLM communications team to create a simple yet effective website with an easy-to-use and easy-to-learn CMS platform. Visit www.blmgenk.beServices Website Design Website Development Branding Deliverables Digital Content Training CMS Development Brand [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":33050,"comment_status":"open","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[80,84],"project_tag":[],"class_list":["post-33047","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-branding","project_category-webbuilding"],"_links":{"self":[{"href":"https:\/\/www.zupp.be\/en\/wp-json\/wp\/v2\/project\/33047","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.zupp.be\/en\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/www.zupp.be\/en\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/www.zupp.be\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.zupp.be\/en\/wp-json\/wp\/v2\/comments?post=33047"}],"version-history":[{"count":19,"href":"https:\/\/www.zupp.be\/en\/wp-json\/wp\/v2\/project\/33047\/revisions"}],"predecessor-version":[{"id":33324,"href":"https:\/\/www.zupp.be\/en\/wp-json\/wp\/v2\/project\/33047\/revisions\/33324"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.zupp.be\/en\/wp-json\/wp\/v2\/media\/33050"}],"wp:attachment":[{"href":"https:\/\/www.zupp.be\/en\/wp-json\/wp\/v2\/media?parent=33047"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/www.zupp.be\/en\/wp-json\/wp\/v2\/project_category?post=33047"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/www.zupp.be\/en\/wp-json\/wp\/v2\/project_tag?post=33047"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}